Harley-Davidson® of Dallas
304 Central Expressway South, Allen, Texas 75013
Meet The Black Gold Harley-Davidson Team

Meet The Black Gold Harley-Davidson Team


The staff at Black Gold Harley-Davidson® has a unique blend of various talents. Our Harley-Davidson Allen® team has several years of motorcycle experience in Sales, Service, Parts, & MotorClothes. We even have a chrome specialist. We're grateful to be a part of the community in Allen, Texas, and we're proud to serve customers from McKinney, Plano, Terrell, Lucas, and the rest of the Dallas area.

Many of our employees have come from the corporate world where they combine their skills and experience at what we believe is the best in Harley-Davidson® store in Texas. The one thing they all have in common is a passion for riding a Harley-Davidson® motorcycle! 

Thanks to all of our customers for making us the 2017 recipient of the Bronze Bar & Shield Award! This prestigious award is presented by Harley-Davidson Motor Company and is based on product sales performance, customer service and satisfaction, and operational measures.

We're proud of the award because our goal every day is to provide customers with exceptional, authentic Harley-Davidson® experiences. We're committed to continual improvement when it comes to serving you.

BEST DALLAS HARLEY-DAVIDSON® DEALERS IN TEXAS

We're not the best because of our location. Whether you're looking for expert Harley-Davidson repair, motorcycle financing, Texas Harley-Davidson events or just a place to connect with other motorcycle enthusiasts, you'll find it at our Allen location because we're fortunate to have such a strong team.

Black Gold Harley-Davidson® provides superior customer service and the perfect blend of professional sales members, finance experts, service technicians, collision, safety gear specialist, and a knowledgeable parts and accessories staff to give your the Harley experience you deserve. 

We pride ourselves on having well-trained experts that strive for customer satisfaction. That's why customers say things like, "Extremely friendly service without being pushy," and "I'm always greeted with a sincere, warm welcome."

WE VALUE YOU

Our team loves coming to work every day because we get to interact with the greatest group of people in Texas. We love Harley-Davidson® and we're passionate about what we do. There's nothing we like better than helping a new rider find their first bike, making a seasoned rider's experience better and spending time with the people who love motorcycles as much as we do.

We have an unlimited amount of NEW and Used motorcycles featuring all models of Harley-Davidson's® for sale including but not limited to the Sportster®, CVO™, Softail®, and Custom Motorcycles

Come in and visit our friendly, reliable, and experienced staff between the hours of 10:00AM - 7:00PM Monday through Friday, Saturday  8:00am - 6:00PM or call us at 214-495-0259.


OUR BUSINESS MOTO AND PERSONAL GOALS: 

We fulfill dreams of personal freedom – it’s our purpose, and we take it seriously. And while freedom means different things to different people, it’s a bond that brings Harley-Davidson® customers, employees,  and enthusiasts together.

Meet the Team at Black Gold Harley-Davidson®.

Administration

Paul Langford

Paul Langford

Owner & Operator

Paul has been working in the Motorcycle Industry for decades with a history and passion for racing. In 2010 he found himself in a position to join the Harley-Davidson Family with his own dealership and jumped at the opportunity without a moment’s hesitation. Driven by the brand’s extensive legacy and his personal attachment to the lifestyle, he knew he would be happy with a career focused on Making Dreams Come True. He rides a diverse line of motorcycles but one of his favorites is his 2013 Road King. It’s a New School ride in Old School style with 16 Gangster Apes, Fishtail Exhaust, and Slammed/Spoked Wheels.

2144950259 Cell 702-682-1667
paul@hdofdallas.com

Jamie

Jamie

Controller

2144950259
jamie@hdofdallas.com

Amanda Hall

Amanda Hall

Office Administrator

2144950259
amandag@hdofdallas.com

Preston

Preston

Shipping and Receiving

Preston is the glue that keeps the dealership together! Every piece of merchandise for every department goes through him first! When Preston isn't checking in Merchandise you can find him watching 80's horror flicks or cruising on his 98' Fat boy!

2144950259
parts@hdofdallas.com

Savannah

Savannah

Warranty Administrator

2144950259
warranty@hdofdallas.com

Marketing

Amanda

Amanda

Marketing Director

Amanda loves her family and is an avid reader. She spends her days at the dealership learning everything she can about Harley-Davidson® so she can educate the public on all the new and exciting changes!

214-495-0259
amanda@hdofdallas.com

Sales

Mike Kozda

Mike Kozda

Sales Manager

Hi, My name is Mike Kozda. I have been in the power-sports industry for 17 years. I am born and raised in Tucson, Az. Yes, it is a dry heat! My family and I moved to Rockwall in June of 19. I am excited to be part of the Harley Davidson Family. If you stop by the shop please say hi to me.

214-495-0259
Kozda@dallashd.com

Darrel

Darrel "Astro" Harmon

Assistant Sales Manager

Darrel not only specializes in Harley-Davidson motorcycles, but also Information Technology. He is not just a Motocross enthusiast, but this native Texas is a competitive rider. Darrel will help you get fitted for the perfect Harley-Davidson motorcycle - make sure you talk with him on your next visit to the shop.

214-495-0259
darrel@hdofdallas.com

Kim

Kim

Sales Administrator

214-495-0259
KIM@hdofdallas.com

Tyler Horn

Tyler Horn

Finance Manager

A North Dallas native with a Technical Degree in Motorcycle Mechanics, Tyler is a 20 year veteran rider on his '09 Softail Springer. Specializing in Finance and Web Sales, he is an integral part of our H-D of Dallas team. When he’s off work he’s soaking up time with his wife and girls, getting road time in, working on his Frisbee golf swing, or critiquing someone else’s while watching ESPN.

214-495-0259 Cell 214-861-8188
Tyler@hdofdallas.com

Jeff

Jeff

Finance Manager

Jeff recently relocated to Texas to be closer to his family. He loves being a part of the finance team and helping people find the best option to purchase their dream motorcycle. When Jeff isn't at the dealership he is playing with his grand kids, flying an air-plane (with over 20 years of experience), and fishing! Jeff loves riding his Harley any chance he gets! If you are in need of a new Harley-Davidson® and need help finding out how you can work it into your budget Jeff is the guy to see!

214-495-0259
jeff@hdofdallas.com

Heather

Heather

Brand Ambassador

When Heather met her Harley drag-racing Husband 20+ years ago, she got more than a life partner. She was immediately hooked on riding and racing. When she isn’t helping people find the Harley that’s right for them, she’s spending time with her son and family or riding around town on her VROD Night Rod Special.

214-495-0259
heather@hdofdallas.com

George

George

Brand Ambassador

2144950259
sales@hdofdallas.com

Chris Rosenbaum

Chris Rosenbaum

Brand Ambassador

Chris is a seasoned rider who lives the Harley lifestyle daily! He loves to travel. When not traveling you can find Chris hanging out with friends and family. Chris is a veteran of HD Of Dallas! If you are looking to buy a new or used bike Chris is your guy! Come in and say hi!

214-495-0259
Chris@hdofdallas.com

Vickie

Vickie

Business Development Center Coordinator

If it's got to do with Harley's or Rock-n-Roll, Vickie is there because, as she says, “the road goes on forever and the party never ends.”

214-495-0259
vickie@hdofdallas.com

Billy D.

Billy D.

Customer Service and Harley-Davidson® Specialist

Growing up, Billy wanted nothing more than to be a dump truck driver, but instead he followed the call of his last name( Davidson) to Harley-Davidson of Dallas. A million dollars richer and Billy wouldn’t change a thing he would save the million dollars for a rainy day. The next time you're in the shop, test Billy D's knowledge of the bikes, he knows his Harley's.

214-495-0259
Collison@hdofdallas.com

Keith

Keith

Brand Ambassador

Keith is a father of one very wild boy so it's no surprise that he is a part of this wild team. Keith has been a part of the Harley-Davidson family since the day he was born. Currently on a Street Glide Special, Keith continues the legacy that his family carried on. From the oilfield to roofing, Keith has finally found a home at HD of Dallas. When Keith isn't introducing people to their dream bikes, he is strumming away on his guitar. Come by today and let Keith serenade you whilst putting you on your new motorcycle!

2144950259
sales@hdofdallas.com

Devin

Devin

Brand Ambassador

Devin's love for motorcycles came at a very young age in Germany where his grandfather owned a KTM dealership. After moving to the states in 1997, he found a whole new love for Harley-Davidson's. From there, a fire was lit. He has been on 2 wheels since he was a child and hasn't looked back since! Devin's first Harley was a 2000 Road King. His next bike he plans to get is a Road Glide Special. Devin has a soul filled with joy and does a great job spreading laughter from one to person to another. The moments spent with Devin are the kind that bring people back to our store. So come by and experience Devin's outgoing personality first hand!

2144950259
Sales@hdofdallas.com

Rudy

Rudy

Brand Ambassador

Rudy is married to the love of his life! He just recently retired from the military. Rudy is bilingual he speaks Spanish and English so if you need a translator he is your man! Rudy just recently bought a Harley and loves the H-D lifestyle!

2144950259
sales@hdofdallas.com

Chris

Chris

Brand Ambassador

Chris Started selling bikes with our team in 2004. He has been riding since he was 13 years old! Chris knew from a early age that he was meant for the Motorcycle lifestyle. Chris served in the Army and is a veteran. He has been married for 29 years, loves playing his guitar, and traveling.

2144950259
sales@hdofdallas.com

Slagg

Slagg

Brand Ambassador

With a country boy pedigree From Lubbock Slagg moved to the DFW area in 2016. He earned his college degree in Business at Texas Tech University and was formerly in business for himself as a shop owner. There’s not much he hasn’t done from holding high position jobs to welding repair for cotton rigs. He’s hard working with a strong belief in conservative Texas values and on the flip side he has been riding since he was a teenager. As a core biker he rides a 95 Bad Boy Springer. LOVES his Harley! Come out and meet this unique Man. You’ll make a new friend!!

2144950259
sales@hdofdallas.com

Justin

Justin

Brand Ambassador

2144950259
sales@hdofdallas.com

Service

Shawn Feiock

Shawn Feiock

Service and Parts Director

Meet the wizard behind the service curtain at Harley-Davidson of Dallas. He’s been working for Harley since 2002 and developed a real passion for customizing motorcycles along the way. His ride of choice is his Softail Nightrain. In 2012, Shawn placed 7th overall in the men's Spartan Race World Series and was one of the first 10 people to be selected for the official Spartan Race Pro Team. He's traveled around the country racing but has now found a better lifestyle fit with Crossfit. And he's the shop's official Baconator - eating bacon with everything or nothing everyday.

214-495-0259 Cell 602-326-4853
Shawn@hdofdallas.com

Mat

Mat

Service Manager

A true Texas native, Mat has been riding motorcycles since he was three years old (on his PW-50). After graduating from MMI he advanced from imports to Harley’s where he has made a career for himself that supports his personal need for the thrill of the ride. You’ll find him heading up a great deal of Service Operations at the dealership while also specializing in motor builds and Dyno Tuning. His Custom 883R is always parked on the side of the dealership during business hours and he can typically be seen pulling a stunt or two on it at the end of the night in the parking lot before getting on the road for home.

214-495-0259
hormell@hdofdallas.com

Tippie

Tippie

Collision Manager

Meet Mathew Tippie! Better known as “Tippie” here at the shop! Tippie is our new collision manager here at @harleydavidsonofdallas in Allen! He has years of experience in Motorcycles, Insurance, he graduated MMI for Harley and we are so excited to have him on our team!

2144950259
Service@hdofdallas.com

Brent

Brent

Warehouse Manager

2144950259

Nick

Nick

Service Technician

After serving two tours with the US Army, Nick was drawn to Harley-Davidson of Dallas because of the people and the environment that it brought o his life. With a million dollars Nick would give back to the disabled veterans and help as many as he could.

214-495-0259
service@hdofdallas.com

Adrian

Adrian

Service Technician

Adrian is one of three featured employees on our Harley-Davidson of Dallas Military Back T-Shirt. Adrian served in the Marine Corps for eight years. If Adrian could spend one day with anyone he would spend the day with Al Capone while watching his favorite movie Scarface.

214-495-0259
collision@hdofdallas.com

Brandon B

Brandon B

Service Advisor

With a love for numbers Brandon grew up wanting to be an accountant, but eventually came to Harley-Davidson of Dallas instead and has been with the company over 10 years. Brandon lives the fast and furious lifestyle when making sure that nothing gets between him, his kids, Fantasy Football, and his pizza. Brandon is committed to giving you the best experience at Harley-Davidson of Dallas.

214-495-0259
service@hdofdallas.com

Shane

Shane

Service Advisor

Another one of our lifers, Shane has been riding for over 4 decades. He’s come a long way since, the age of 6 on his 76 Honda MR50 and now enjoys his Performance Mod loaded Street Glide; no frills, all horsepower for this guy. If you’re looking to increase the performance of your Harley, this is the man to talk to. When he’s not at the dealership, find him riding, hunting, or working on his muscle cars.

2144950259
service@hdofdallas.com

Nichols

Nichols

Service Technician

Nicholas' nickname could be Motorhead... he eats, breaths and dreams mechanically. He attended MMI to work on late and early model Harley's, he owns 3 motorcycles, likes racing r/c cars and if he won $1,000,000, he would build his dream garage.

214-495-0259
service@hdofdallas.com

Derek

Derek

Service Tech

Born and raised right here in Allen, TX Derek has definitely lived up to his childhood wish by not becoming a failure when he graduated from Texas State Tech College and got a job at Harley-Davidson® of Dallas. In Derek’s free time his is achieving another lifelong goal of becoming a pinball wizard.

214-495-0259
service@hdofdallas.com

David

David

Service Technician

In the words of Alice Cooper, “I ain’t evil, I’m just good lookin” are the words that David lives by on a day to day bases. On his off days, David can be seen cruising down the street on his Softail banging his head to Motorhead, playing vids or watching Ash vs. Evil Dead.

214-495-0259
service@hdofdallas.com

Cy

Cy

Service Technician

Cy specializes in sarcasm and puns, but works tirelessly as one of our service technicians. In Cy’s free time he enjoys it constantly changing diapers on his kid and riding his one of a kind 1996 Road King.

2144950259
service@hdofdallas.com

MARTY

MARTY

Service Advisor

Marty is a valued member of our service crew. Marty went to technician school in Ft. Scott CC for their Harley-Davidson® program. When Marty is not being an exceptional Service Adviso! He feels most at home when hanging with friends, playing video games, and dancing naked. Marty is a great addition to our team.

214-495-0259 EXT 5830
service@hdofdallas.com

Marcus

Marcus

Service Lot Technician

Marcus was driven to Harley-Davidson of Dallas with his desired to “own and ride the Cadillac of motorcycles.” Originally from Lubbock Marcus came to Allen with his wife, as a hard working man that could do anything he put his mind to with a desire to travel to Honduras to learn the culture.

214-495-0259
service@hdofdallas.com

Motorclothes

Rhonda Ross

Rhonda Ross

Motorclothes Manager

Rhonda has been on our team since March 2016 and is the owner of the one and only Vespa that has since become her favorite ride to work. Cooking and grilling out are just a few of Rhonda’s favorite hobbies so it is only fitting that the person that she wants to meet is Martha Stewart.

214-495-0259
Rhonda@hdofdallas.com

Megann

Megann

Image and Lifestyle Consultant

Being a fashionista, Megann specializes in helmets and can hook you up in safety AND style. She will always encourage you to be weird, be yourself and never allow someone else make you feel worthless. Megann would love to travel the world and hang out with Lzzy Hale for a day, because that girl is such a badass - just like Megann herself.

214-495-0259
Motorclothes@hdofdallas.com

Courtney

Courtney

CONSUMER EXPERIENCE SPECIALIST

Courtney is a volunteer firefighter. When she isn't putting out fires she is working on building her own bike from scratch! Courtney is a dog lover and loves her Doberman!

2144950259
Motorclothes@hdofdallas.com

Sophia

Sophia

Motorclothes

Sophia loves burgers but only if they have bacon! She is currently learning how to ride a Harley!

2144950259
motorclothes@hdofdallas.com

Trinity

Trinity

Cashier

Trinity may come off as cute and petite but, don't let her looks fool you. Trinity has been practicing Martial Arts for 10 years! Originally from Kansas, Trinity has recently made Texas her home due to a wild tornado. She has been riding a motorcycle since the day she graduated high school. Her smile and humor are sure to brighten your day. Come by and see Trinity today!

2144950259
motorclothes@hdofdallas.com

Parts

Adrian

Adrian

Parts Manager

Skateboarding his way through Allen as a kid, Adrian grew up with aspirations of wanting to be in a suit and tie as an accountant. When Adrian is not spending his time at Harley he is enjoying the day with his wife while eating Mexican food and watching the Walking Dead.

214-495-0259
Parts@hdofdallas.com

Julius

Julius

Parts Specialist

Julius has been an avid Harley® rider for many years. He rides every day! Julius has extensive knowledge about parts and accessories. When he isn't riding his Harley he is looking for ways to upgrade and increase performance.

2144950259
parts@hdofdallas.com

Dustin

Dustin

Parts Specialist

Dustin has been riding motorcycles ever since he was big enough to climb on! When he was 4 years old he knew that the motorcycle life was the life for him! He loves a good flat track race and is all about speed and fun! Dustin is also a certified Harley Tech so he is the man with a plan if you are needing upgrades or just guidance.

2144950259
parts@hdofdallas.com

Eric

Eric

Parts to Service

Eric is our "New Guy" in the back! He hails from Ovid CO. never heard of it? That's OK! He, his wife, and two daughters moved to Texas in 04'! He has loved Harley since he was ten years old and heard the first RUMBLE! He loves old school bobber and chopper style bikes! He cant wait to retire and ride through Europe with his beautiful bride!

2144950259
parts@hdofdallas.com

Mike C

Mike C

Parts Consultant

Texas raised, went into the Navy '09 to '15, got out to move back home and work in the motorcycle industry. MMI certified technician, love working on bikes and talking to people about bikes. Rides a 2018 Road Glide Special with the 131 ci engine. Harley-Davidson of Dallas (Black Gold Harley) has to be the best the dealership in the DFW area. In my free time I'm at the Lewisville Skate park learning how to skateboard.

2144950259
parts@hdofdallas.com

THE STORY OF Black Gold HARLEY-DAVIDSON® - YOUR PREMIER NORTH TEXAS MOTORCYCLE DEALER

THE FIRST HARLEY-DAVIDSON® DEALERSHIP IN DALLAS

In the Fall of 1929, a brave entrepreneur opened the first Harley-Davidson® motorcycle dealership in Dallas, Texas and simply called it "Harley-Davidson® of Dallas". His name is lost to history. 

Searches of old Dallas business archives and the Harley-Davidson® Motor Company archives come up with nothing but a start date and general address of Main and Elm. A kind gentleman recently sent us information that the original address was 2824 Main St., on the Southwest corner of Oakland and Main Streets . 

Of course, the first Harley® motorcycle dealership in town would be located in Deep Ellum. The residential and commercial area East of downtown Dallas was first called "Deep Elm," but when residents spoke the name, it had a southern twang. It's one of the most historically significant areas of Dallas. Out of Deep Ellum came the area's liveliest entertainment, attracting early jazz and blues musicians and commercial investors.

THE PERFECT PLACE FOR HARLEY-DAVIDSON® near DALLAS

It just makes sense, doesn't it? The brave entrepreneur obviously prospered even in a time when the Great Depression rocked the nation. He bet on a winner, and what a winner Harley-Davidson® motorcycles have turned out to be!

The shop has been owned by a handful of people over the last 88 years, and they've all believed solidly in Harley-Davidson® motorcycles and the great country that birthed them. 

It moved out of that little shop in Deep Ellum, where we've been told by some "old timers" they used to hang out on Saturday, and lean over the chain that separated the Sales Department from the Service Department. 

Eventually, owner Eddie Conley moved the dealership from its downtown location to one on Plano Road in 1974. In 1985 it moved again to Shiloh Road. 

In 1999, then-owners moved the motorcycle shop north to Allen, Texas and everyone thought they were crazy... the only things in Allen, TX at that time were cow pastures and farms. Today, it's a thriving community with welcoming neighborhoods, world class restaurants and shopping, and one of the best school districts and High School football teams in the State of Texas.

Harley-Davidson® of Dallas Becomes Black Gold Harley-Davidson®

Harley-Davidson® of Dallas is moving to a newer, bigger, better facility, and we're getting a new name. We'll still be your favorite motorcycle dealer in Allen Texas, but Harley-Davidson® of Dallas will become Black Gold Harley-Davidson®.

YOUR NEW HARLEY-DAVIDSON® DEALERSHIP

We've been part of the Dallas community almost from the very beginning. We've been proudly offering motorcycles for sale and providing motorcycle service for more than 88 years. Several of those were at our current location at 304 Central Expressway in Allen. We'll say a sad goodbye to our old location, but we couldn't be more excited about the road ahead.

In 2019 we began construction to expand our facilities and make our Harley® dealership more accessible to our customers in McKinney, Rowlett, Rockwall, Plano and Carrollton. Our area is experiencing explosive growth, and we want to continue to supply the motorcycles, service and merchandise our customers are looking for.

THE BEST DALLAS HARLEY® DEALERSHIP IS GETTING EVEN BETTER

The new dealership is closer to 121 to provide our customers with easier access and more convenience. Here are just a few of the things you'll find inside and outside our 50,000 sqft facility:

  • More room for motorcycles
  • A larger Motorclothes® area with additional merchandise
  • A new H.O.G. chapter room
  • An expanded service bay 
  • A collision room
  • Motorcycle rentals
  • A giant parking lot with contracted on-site training from North Texas Motor Safety School
  • Much, much more!

NEW HARLEY® DEALERSHIP NAME

When we move to our new location, Harley-Davidson® of Dallas in Allen, Texas will operate under the new name Black Gold Harley-Davidson®. 

Early during the 20th century, prospectors discovered oil at Spindletop near Beaumont, when The Lucas Gusher shot oil 150 feet into the air for days. They called oil "black gold" because it flooded the area with wealth and made motorized travel possible across the nation.

Around the same time, William S. Harley and Arthur and Walter Davidson introduced the first Harley-Davidson® motorcycles. Both black gold and the legendary motorcycles are essential parts of our area's history.

We chose our new name to honor the past and look toward the future. We're excited about the changes, and we'll keep you posted as they develop.

BLACK GOLD HARLEY-DAVIDSON MOTORCYCLE SALES

Black Gold Harley-Davidson® will still sell new Harley® motorcycles like the following:

  • Harley-Davidson Street
  • Harley-Davidson Sportster
  • Harley-Davidson Softail
  • Harley-Davidson Touring
  • Harley-Davidson Trike
  • Harley-Davidson CVO

And as you probably already know, LiveWire™ is coming soon.

We'll also continue to offer used Harley-Davidson® motorcycles and custom motorcycles.

BLACK GOLD HARLEY-DAVIDSON® MOTORCYCLE SERVICE 

All the motorcycle service experts you trust to keep your bike in top shape are coming with us. They're looking forward to moving into expanded service facilities. Also, we'll still be your go-to resource when it comes to creating the custom motorcycle of your dreams.

We'll be updating this page in the days and weeks ahead, so check back here and follow our progress on Facebook and Instagram.